Buy From EU brands

Brands rated by their connection to EU ownership, product development and manufacturing.

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PUMA

Market ratings
  • China
  • European Union
  • South & Southeast Asia

No products

PUMA is a German sports brand founded in 1948 and headquartered in Herzogenaurach, designing, developing and selling footwear, apparel and accessories for football, running, training, motorsport, golf and lifestyle. The publicly listed PUMA SE is now majority-free-float with China's ANTA Sports as its largest shareholder at 29%, while the company remains independently managed from Germany. Product development is centred in Germany and China, and finished goods are produced by a global supplier network, with Vietnam, China, Cambodia, Bangladesh, Indonesia and India accounting for 93% of 2025 sourcing volume.

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Paco Home

Market ratings
  • European Union

No products

Paco Home is a German home-textile brand offering a wide range of indoor and outdoor carpets, rugs and bath mats in numerous design collections such as Aachen, Alicante, Arnheim and Barcelona. The brand is operated by eRocket GmbH, a company based in Alsdorf near Aachen in western Germany, and its products are certified to OEKO-TEX STANDARD 100. The catalogue spans flat-weave, short- and high-pile styles in materials including polypropylene, polyester, cotton, jute and viscose, sold online in German, English and French.

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PanzerGlass

Market ratings
  • European Union
  • China

No products

PanzerGlass is a Danish screen-protection and mobile-accessories brand founded in 2013 and headquartered in Hinnerup, Denmark. The privately held company PanzerGlass A/S designs tempered-glass screen protectors, cases, camera protectors and power accessories for smartphones, tablets and smartwatches, with a portfolio that includes the CARE, SAFE and empower sub-brands. Product development is centred at the Danish headquarters, while production is concentrated in China, supported by regional offices in Guangzhou and Dubai. The brand markets its protectors as made from roughly 60% recycled glass and holds ISO 14064 and EcoVadis Gold sustainability certifications.

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Paperlike

Market ratings
  • European Union
  • Rest of Europe

No products

Paperlike is a German brand, operated by Paperlike GmbH in Hamburg and founded by Jan Sapper, that makes paper-feel screen protectors and iPad accessories for note-taking and drawing. Its signature product is the Paperlike 3 screen protector, built around a patented Nanodots surface that gives the glass a tactile, paper-like drag for the Apple Pencil. The company designs its products in Germany and manufactures them in Switzerland, and sells its range of protectors, cases, pencil tips and digital planners in more than 40 countries.

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Pelzer

Market ratings
  • European Union

No products

Pelzer is a German carp-fishing brand founded in January 1993 by carp angler Markus Pelzer, who began supplying boilie ingredients and later ready-made baits such as the long-running Sushi range, expanding into tackle, rigs and bivvy equipment. Since 2012 the brand has been handled by World Fishing Tackle GmbH & Co. KG of Krefeld, Germany, which holds the PELZER trademark and continues the range as Pelzer Baits & Tackle, with founder Markus Pelzer remaining a development partner until his death in 2021. Bait development has been anchored in Germany, while production is contracted out and the manufacturing locations are not publicly documented.

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Perixx

Market ratings
  • European Union

No products

Perixx is a German computer-peripheral brand founded in 2006 in Düsseldorf, specializing in ergonomic keyboards, mice, trackballs, and keyboard-and-mouse combos. The privately held Perixx Computer GmbH designs its products in-house and contracts physical manufacturing to external partners. The brand sells across Europe, North America, and Japan through its own online stores and retail channels.

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Market ratings
  • European Union

No products

Peter Jäckel is a German mobile-accessory brand of Peter Jäckel Kommunikationssysteme GmbH, based in Alfeld (Leine) in Lower Saxony and led by managing director Roland Amend. The company supplies specialist dealers across Germany with a broad range of own-brand smartphone and tablet accessories, including cases, tempered-glass screen protectors, charging cables, power banks, holders and audio products under the PJ, Commander and Cellularline labels. All management, purchasing, design and logistics functions are concentrated at its single Alfeld site, while physical production of the accessories is not documented by the company.

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Plusonic

Market ratings
  • European Union
  • China
  • East Asia

No products

Plusonic is a German brand of professional USB headsets, webcams, USB-C docking stations, and NFC readers, owned by ALLNET GmbH in Germering near Munich. The company designs its products in-house at its Germering labs and manufactures them through facilities in China and Taiwan. Plusonic products are sold across Europe and beyond through ALLNET's distribution network and specialist IT retailers, targeting call centers, schools, and remote-work environments.

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Market ratings
  • European Union

No products

Predax is a German fishing-tackle brand specializing in terminal tackle for predator fishing, including jigheads (MSO, MSM, and MSW with wire keeper), crimp sleeves, and steel, fluorocarbon and titanium leaders, plus hooks, snaps and swivels. The brand is run by Neptunmaster GmbH, a privately owned tackle company based in Peine, Germany, led by managing director Daniel Schulze and connected to SM Angelsport GmbH at the same address. Products are sold through the brand's own shop predax-fishing.de and Neptunmaster's store; where the small metal components are manufactured is not disclosed.

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QPAD

Market ratings
  • European Union

No products

QPAD is a Scandinavian gaming-peripherals brand founded in Sweden in 1994, known for pioneering early pro-grade gear including the first USB full-NKRO mechanical keyboard. Now operated by Qpad ApS in Denmark, the company re-entered the global market in 2025 with a refreshed catalogue of wireless headsets, magnetic-switch keyboards, gaming mice, mousepads, and streaming microphones. Products are distributed through major Nordic and UK retailers including Elgiganten, Elkjøp, Gigantti, and Currys.

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Market ratings
  • European Union

No products

RETEQ Certified is a German brand of refurbished business IT hardware run by GapTec Engineering GmbH (trading as Gruber Bürotechnik) from Kröning in Bavaria. The company buys in used business laptops and desktops from Dell, Lenovo, HP, Fujitsu and Acer, then tests, cleans and reworks them in-house, certifying each unit under its own RETEQ-Verfahren and selling it with a one-year warranty. All refurbishment and sales take place from its single German site.

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Rayher

Market ratings
  • European Union
  • Rest of Europe

No products

Rayher is a German family-owned maker of craft and DIY supplies, offering more than 12,000 products spanning papers, stamps, paints, casting and modeling materials, jewelry components and seasonal decoration items. Founded in 1961 by Wolfgang Rayher and now led by his son Stephan, the company is headquartered in Laupheim, Baden-Württemberg, where it develops its collections and runs logistics and retail. Physical production and packaging take place at its own facility in Serbia, while the brand also sources from international partners and sells through wholesalers, its own shops and the Rayher Retail franchise.

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RealPower

Market ratings
  • European Union

No products

RealPower is a German electronics brand owned by ultron AG, headquartered in Baesweiler near Aachen. The company, founded in 2001, offers a broad portfolio of power and charging products including power banks, power stations, solar panel chargers, USB and AC chargers, car chargers, wireless charging pads, cables, and PC/laptop power supplies. RealPower is one of three brands operated by ultron AG alongside TERRATEC and ultron electronics, with product development based in Germany and production supported by a network of domestic and international partners.

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Market ratings
  • European Union

No products

Rock Experience is an Italian outdoor brand owned by 7to7 S.r.l., headquartered in Bosisio Parini in the province of Lecco. Launched in 2013 by founder and CEO Michele Frigerio, it designs technical apparel and gear for mountaineering, climbing, trekking, skiing, trail running and bouldering. Design and development are handled in-house at the Italian headquarters, while production is outsourced to certified suppliers in several countries, with recycled yarns and Responsible Down Standard-certified insulation.

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Rollei

Market ratings
  • European Union
  • China

No products

Rollei is a German photography and video equipment brand with roots in the legendary Rolleiflex cameras of 1920. Today, owned by RCP Technik Verwaltungs GmbH and operated from Norderstedt near Hamburg, the company markets a broad range of consumer and prosumer gear including compact cameras, action cams, tripods, LED lighting, studio flashes, lenses, and accessories. Products are developed and specified in Germany and manufactured by contract partners, predominantly in Asia.

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SBS

Market ratings
  • European Union
  • China

No products

SBS is an Italian brand of smartphone and tablet accessories, including cases, chargers, power banks and audio products. Based in Miasino, it designs product lines and develops apps and services for its accessories.

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SF Studios

Market ratings
  • European Union
  • Rest of Europe

No products

SF Studios is a leading Nordic film and television studio, founded in 1919 as AB Svensk Filmindustri and now owned by the Swedish media group Bonnier. Headquartered in Stockholm, it produces feature films and TV series and distributes content across cinemas, home entertainment and its streaming services SF Anytime and Blockbuster. The studio operates across the Nordic countries, with offices in Stockholm, Oslo, Copenhagen and Helsinki, and holds stakes in production companies in Norway and Sweden. It has produced some of cinema's most iconic works, collaborating with talents such as Ingmar Bergman, Ingrid Bergman and Greta Garbo.

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SMARTKEEPER

Market ratings
  • European Union
  • East Asia

No products

SMARTKEEPER is a German brand of physical cybersecurity hardware, offering port locks for USB, SD and RJ45 interfaces, keyless and color-coded lock systems, and computer anti-theft accessories in PRO and ESSENTIAL series. The brand is operated by Smart Light Solutions GmbH, based in Hamburg, Germany, and markets its products to governments, military, industry and public institutions worldwide. Products are manufactured in South Korea, while the company's sales, support and product specification work are run from its Hamburg base.

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SOTECH GmbH

Market ratings
  • European Union

No products

SOTECH GmbH is a German family-run solar-technology company based in Stolberg, near Aachen, that has planned and installed photovoltaic systems, wallboxes and battery storage since 1988. Led by managing director Dirk Gier, the firm serves a regional market of roughly 50 km around Aachen and Stolberg, offering end-to-end service from roof survey and installation to grid registration, maintenance and monitoring. As an installer and integrator rather than a manufacturer, it fits out customer roofs with third-party solar hardware, including equipment from partner SMA, and also handles electrical work and heat-pump registration.

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Salewa

Market ratings
  • European Union

No products

Salewa is a mountain sports brand offering apparel, footwear, and climbing and camping equipment, engineered in the Dolomites. The brand is owned and led exclusively by the Oberrauch family through Oberalp S.p.A., headquartered in Bolzano, South Tyrol, Italy. Product development is centred at the Bolzano headquarters, while cutting and sewing for apparel is contracted to factories in Asia that meet strict social standards.

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Sandberg

Market ratings
  • European Union

No products

Sandberg is a Danish manufacturer of computer and IT accessories, offering a broad range of products including powerbanks, headsets, cables, and peripherals. Registered as Sandberg A/S, the company is based in Denmark and supplies consumer electronics accessories across European markets.

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Seika Pro

Market ratings
  • European Union

No products

Seika Pro is the predator-fishing tackle brand of Fishing Tackle Max GmbH & Co. KG, a German fishing-tackle wholesaler based in Oschersleben-Hadmersleben, Saxony-Anhalt. Built up under the Seika Pro label since around 2018, the range covers spin-fishing gear such as steel leaders, crimp sleeves, jig hooks, Cheburashka jig heads, softbaits, crankbaits and jerkbaits for pike, zander and perch. The assortment is assembled and managed by the brand owner's team in Germany, with production of the terminal tackle and lures sourced externally.

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Sharkoon

Market ratings
  • European Union
  • East Asia

No products

Sharkoon is a German PC hardware brand headquartered in Pohlheim, Germany, offering PC cases, power supplies, cooling solutions, gaming peripherals, and office furniture. Operated by Sharkoon Technologies GmbH under the leadership of Frank Engert and Andrei Lyamin, the company has been active since 2005. Product development and corporate management are based in Germany, while physical production is handled through a subsidiary in New Taipei City, Taiwan. Sharkoon markets its products across Europe and Asia in multiple languages.

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Signify

Market ratings
  • European Union

No products

Signify, the global lighting company formerly known as Philips Lighting, designs and manufactures LED, smart, and professional lighting solutions. Headquartered in Eindhoven, the Netherlands, it operates in Germany through its subsidiary Signify GmbH, which distributes products such as the CoreLine Tempo and Ledinaire LED floodlight ranges. The company is a widely held public entity listed on Euronext Amsterdam, with development and manufacturing spread across multiple countries.

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