Buy From EU brands

Brands rated by their connection to EU ownership, product development and manufacturing.

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UpcycleIT

Market ratings
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UpcycleIT is a Danish specialist in professional refurbished IT for business, supplying notebooks, desktops, mobile devices and docking stations from manufacturers such as Lenovo, HP, Dell and Apple. Based in Brabrand near Aarhus, the company refurbishes every device at its own production facility in Denmark — from data erasure and testing through software imaging, grading and retail-ready packaging — and is the only Microsoft Authorized Refurbisher in the country. It serves distributors, resellers and B2B customers across Europe with a standard 24-month warranty and documented CO₂ savings from extending product life.

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Market ratings
  • European Union

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Urban Classics is a German streetwear label owned by TB International GmbH, based in Ober-Ramstadt near Darmstadt. The brand, active for more than a decade, sells everyday basics and trend pieces for men, women and children in sizes XS to 5XL, and launched its own brand-only online shop in 2024. Product development, design and garment technology are handled in-house at the German headquarters, while textile printing and finishing production is carried out in close partnership with external production companies.

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VMC

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  • European Union
  • USA
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VMC is a fishing tackle brand specializing in hooks, jigs, spinnerbaits, spoons and terminal tackle, with a catalog that includes Circle Tuna, O'Shaughnessy trebles, Moontail jigs and Hybrid hooks. Originally a French hook maker, VMC was acquired in 2000 by the Finnish fishing-tackle group Rapala VMC Corporation, headquartered in Helsinki and listed on Nasdaq Helsinki. The brand is developed and produced within the Rapala VMC group, with engineering in Finland and the United States and manufacturing across the group's European and Asian production sites.

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  • European Union
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Villeroy & Boch makes tableware, bathroom ceramics, fittings, furniture and wellness products. The brand belongs to Villeroy & Boch AG, headquartered in Mettlach, Germany, whose voting shares are held by the founding families. Product development is documented in Germany, Hungary and the Netherlands; the group manufactures across Europe, Egypt and Thailand.

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Vimar

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  • European Union
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Vimar is an Italian manufacturer of wiring devices, smart home and building automation, video door entry (Elvox), safety and plant infrastructure products, founded in 1945 in Marostica, in the north-east of Italy. The company is headquartered in Marostica (Vicenza) and designs, develops and manufactures its full product range in Italy, with four production plants in Marostica and an R&D office in Padova. Vimar SpA sells its 'Made in Italy' catalogue of more than 15,000 standard articles in over 100 countries through nine branch offices in Europe, the Middle East, Asia-Pacific, the Americas and Venezuela.

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Vis-Express

Market ratings
  • European Union

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Vis-Express is the fastener brand of Visserie Service SA, a French company based in Parcé-sur-Sarthe in the Sarthe region. Founded in 1975 and led by the Beauvais family, it manufactures and distributes more than 45,000 references of screws, nuts, washers, bolts and other assembly elements for professionals and DIY customers. Development and production take place at its French site, while the brand sells online across a dozen European markets through localized Vis-Express e-commerce sites.

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WAGO

Market ratings
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WAGO is a German manufacturer of electrical connection technology and industrial automation components, headquartered in Minden, North Rhine-Westphalia. Founded in 1951 and controlled by the Hohorst family, the company is the world market leader in spring-cage clamp terminal technology. With approximately 9,000 employees, WAGO develops and produces terminal blocks, interface electronics, and modular I/O systems at sites across Germany, Poland, Switzerland, the United States, India, China, Japan, France, and the United Kingdom.

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WENKO

Market ratings
  • European Union
  • China

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WENKO is a German family-owned manufacturer of household accessories, founded in the late 1950s by Wietze Wenselaar and Maria Köllner. Headquartered in Hilden near Düsseldorf, the company develops and markets around 6,000 products for bathroom, kitchen, laundry and living, backed by more than 1,000 patents. The Köllner family controls the business, which employs roughly 500 people worldwide and ships to over 80 countries from its logistics hub in Hückelhoven. WENKO has been FSC-certified since 2017 and maintains a BSCI code-of-conduct commitment across its supply chain.

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WIMA

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WIMA is a German family-owned maker of film capacitors for electronics. Its range includes surface-mount, interference-suppression and DC-link capacitors, with product development and capacitor production based in Germany.

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Withings

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  • European Union
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Withings is a French health-tech company headquartered in Issy-les-Moulineaux, near Paris, that designs and manufactures connected health devices including smartwatches, smart scales, blood pressure monitors, and sleep trackers. Founded in 2008 by Éric Carreel and Cédric Hutchings, the company was briefly owned by Nokia (2016–2018) before Carreel bought it back. Withings operates offices in Paris, Boston, Hong Kong, and Shenzhen, and runs a factory in France for smartwatch production. Its products are sold worldwide and it also offers B2B health solutions for healthcare providers and researchers.

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YATO

Market ratings
  • European Union
  • China

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YATO is the flagship professional-tools brand of Poland's TOYA S.A., a Warsaw Stock Exchange-listed company headquartered in Wrocław. It offers a wide range of hand, power, pneumatic and cordless tools plus professional gastronomy equipment for automotive, construction, horticulture and HoReCa users. TOYA develops its products in Poland and manufactures through its own and contracted producers in Poland and Asia, distributing to more than 120 countries.

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ZWILLING

Market ratings
  • European Union
  • East Asia

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ZWILLING (J.A. Henckels) is a German kitchenware house founded in Solingen in 1731, best known for its precision knives and a portfolio of premium cookware brands including STAUB, MIYABI, BALLARINI and DEMEYERE. The company is part of the German Werhahn Group, which has been its sole shareholder since 1970, and is headquartered in Solingen. Knives are still forged in Solingen, while group brands are produced in owned factories in France, Italy, Japan and Belgium, with product development centered on the Solingen headquarters.

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Zamberlan

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Zamberlan is an Italian footwear maker producing handcrafted outdoor, hiking, hunting and work boots, including chainsaw-safety and tree-climbing models. Founded in 1929 and still family-run by the third-generation Zamberlan siblings Marco and Maria, the company is based in Friuli-Venezia Giulia, Italy. Design, R&D and manufacturing are carried out in its original Italian factory, with over 90% of production exported to around 50 countries.

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Znak

Market ratings
  • European Union

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Znak (Wydawnictwo Znak) is a Polish publishing house that produces books spanning literary fiction, non-fiction, and academic titles. The company is a Polish organization with its editorial and publishing operations based in Poland. As a mid-sized national publisher, its core activities—editorial development, production, and distribution—are centred in Poland.

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Market ratings
  • European Union
  • Rest of Europe

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Zumtobel Group Deutschland is the German subsidiary of the Austrian Zumtobel Group AG, headquartered in Dornbirn. Based in Lemgo, it markets and distributes professional lighting solutions under the Thorn and Zumtobel brands for indoor and outdoor applications across Germany. The parent group, controlled by the Zumtobel family, develops and manufactures luminaires, light management systems, and lighting components at ten production sites across three continents, with core engineering in Austria and a software centre in Portugal.

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atFoliX

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atFoliX is a German manufacturer of display protection films and specialty films, headquartered in Ratingen near Düsseldorf. Operating as atFoliX GmbH since 2011, the company develops and produces protective films for smartphones, tablets, laptops, and industrial devices, as well as decorative and privacy films for glass and window surfaces. It also offers outdoor advertising solutions including light boxes, banners, and vehicle wrapping. All development and manufacturing takes place at its single site in Ratingen.

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binder

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binder is a German family-owned specialist in circular connectors, founded in 1960 and headquartered in Neckarsulm. With approximately 2,000 employees worldwide, the company designs and manufactures subminiature, miniature, power, medical-grade, and M12/M8 automation connectors along with cables and accessories. Production spans Germany, Hungary, the United States, China, and Switzerland, while research and development are concentrated at its Innovation and Technology Center in Bad Rappenau, Germany.

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bisgaard

Market ratings
  • European Union

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bisgaard is a Danish children's footwear brand founded in 2005 in Aarhus by Marianne and Henrik Bisgaard. The family-run company designs children's shoes in Denmark — sneakers, boots, rubber boots, slippers, sandals and barefoot shoes — and sells them in more than 20 countries. Most of the collection is handmade in Portugal, while a smaller part, mainly rubber boots, is produced in Asia. The brand uses LWG-certified leather, REACH-compliant materials and FSC-certified packaging.

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de Buyer

Market ratings
  • European Union
  • China
  • South & Southeast Asia

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De Buyer makes cookware, baking equipment and kitchen utensils for professional and home cooks. Based in France’s Vosges region, it is owned by France’s Groupe SEB. It develops products in France and manufactures most of them there, while selected pastry and kitchen products are made by partners in China, Italy and Vietnam.

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ecotech

Market ratings
  • European Union

No products

ecotech is the refurbished-IT brand of Econocom Remarketing, based in Schweinfurt, Germany, and controlled by France-based Econocom. It supplies restored business computers and other IT equipment from manufacturers including HP, Dell and Lenovo. Its German technology centre handles refurbishment, upgrades, software installation and testing, using proprietary software developed in-house.

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ifm

Market ratings
  • European Union
  • USA
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ifm is a German manufacturer of industrial automation technology, developing and producing sensors, controls, and systems for industry since 1969. The family-controlled group is headquartered in Essen and led by co-CEOs Martin Buck and Michael Marhofer under the ifm stiftung & co. kg foundation. With more than 9,000 employees, it develops and manufactures in Germany (Lake Constance region, Siegen, Essen), France, the United States, Poland, and Singapore, and sells in over 70 countries.

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kwb

Market ratings
  • European Union
  • China

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kwb (Karl W. Burmeister) is a German brand of power tool accessories and hand tools, founded in 1931 in Bremen. Now operating as Einhell Accessories GmbH in Stuhr, Lower Saxony, the company develops and distributes over 5,000 products for professionals and DIY enthusiasts under the kwb brand. It is a subsidiary of Einhell Germany AG, the Landau-based tool group controlled by the Thannhuber family, with product development centred in Germany and manufacturing carried out through the Einhell Group's production facilities in Spain and China.

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Market ratings
  • European Union

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meyer lighting is a German manufacturer of exterior luminaires, founded in 1946 by electrician Hermann Meyer in Hemer, North Rhine-Westphalia. The family-owned company, Willy Meyer + Sohn GmbH + Co. KG, develops and produces pole luminaires, floodlights, façade lights, ground-recessed and wall luminaires at its Hemer site using corrosion-resistant aluminium and integrated LED drivers. Products are distributed worldwide through a network of local representatives in Europe, the Americas, Asia, and the Middle East.

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upscreen

Market ratings
  • European Union
  • Rest of Europe
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  • Rest of North America
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upscreen is a German screen-protection brand of Bedifol GmbH, a Konstanz-based company founded in 2006 by managing directors Thomas Berkenkämper and Dominik Oriwall. The brand offers a portfolio of scratch, anti-glare, privacy and health-protective films for phones, tablets, notebooks, smartwatches, cameras, e-book readers, navigation devices and vehicle displays, plus custom-branded B2B solutions. All product development and manufacturing take place in-house at Bedifol's single site in Konstanz on Lake Constance, where the company has served customers for over 17 years.

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